Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Tue 24 Apr 2018, 1:08 pm

Thank you AndyB


Hearing taking place today, snipped from that...


Facebook data 'almost useless' for Cambridge Analytica campaigning work, says CA spokesman

Cambridge Analytica has scheduled a press conference for this afternoon so that it can respond to whatever gets said by Aleksandr Kogan, the Cambridge academic who supplied it with Facebook data, at this morning’s culture committee hearing. Clarence Mitchell, a former BBC journalist who now works as a PR specialist, is due to present the company’s rebuttal.
But Mitchell has been engaged in some prebuttal too. He was on the Today programme this morning putting the company’s case and claiming that it had been the subject of a “quite astonishing torrent of unfounded allegations and conspiracy theories” over recent weeks. Here are the main points he made.

 




The hearing is starting now.
Damian Collins, the Conservative MP who chairs the committee, opens by saying there are three main issues they want to address.
First, the Facebook data breach.
Then the use Cambridge Analytica made of that research.
And finally, the committee would like to learn more about Kogan’s work generally, Collins says.

       
2h ago 10:43
We’re still waiting for the hearing to start.
In the meantime, here is the Observer story that first revealed how Facebook data was being used by Cambridge Analytica.

Revealed: 50 million Facebook profiles harvested for Cambridge Analytica in major data breach



And this is how it starts.
 
The data analytics firm that worked with Donald Trump’s election team and the winning Brexit campaign harvested millions of Facebook profiles of US voters, in one of the tech giant’s biggest ever data breaches, and used them to build a powerful software program to predict and influence choices at the ballot box.
A whistleblower has revealed to the Observer how Cambridge Analytica – a company owned by the hedge fund billionaire Robert Mercer, and headed at the time by Trump’s key adviser Steve Bannon – used personal information taken without authorisation in early 2014 to build a system that could profile individual US voters, in order to target them with personalised political advertisements.
Christopher Wylie, who worked with a Cambridge University academic to obtain the data, told the Observer: “We exploited Facebook to harvest millions of people’s profiles. And built models to exploit what we knew about them and target their inner demons. That was the basis the entire company was built on” ...
Documents seen by the Observer, and confirmed by a Facebook statement, show that by late 2015 the company had found out that information had been harvested on an unprecedented scale. However, at the time it failed to alert users and took only limited steps to recover and secure the private information of more than 50 million individuals ...
The data was collected through an app called thisisyourdigitallife, built by academic Aleksandr Kogan, separately from his work at Cambridge University. Through his company Global Science Research (GSR), in collaboration with Cambridge Analytica, hundreds of thousands of users were paid to take a personality test and agreed to have their data collected for academic use.
However, the app also collected the information of the test-takers’ Facebook friends, leading to the accumulation of a data pool tens of millions-strong. Facebook’s “platform policy” allowed only collection of friends’ data to improve user experience in the app and barred it being sold on or used for advertising. The discovery of the unprecedented data harvesting, and the use to which it was put, raises urgent new questions about Facebook’s role in targeting voters in the US presidential election. It comes only weeks after indictments of 13 Russians by the special counsel Robert Mueller which stated they had used the platform to perpetrate “information warfare” against the US.

MPs question academic who supplied Cambridge Analytica with Facebook data

Aleksandr Kogan, the Cambridge academic who harvested Facebook data that was subsequently used by Cambridge Analytica, is about to give evidence to the Commons culture committee.
You can watch the hearing here.
And here is a Guardian backgrounder about his role in the affair.


How academic at centre of Facebook scandal tried – and failed – to spin personal data into gold

Facebook data 'almost useless' for Cambridge Analytica campaigning work, says CA spokesman

Cambridge Analytica has scheduled a press conference for this afternoon so that it can respond to whatever gets said by Aleksandr Kogan, the Cambridge academic who supplied it with Facebook data, at this morning’s culture committee hearing. Clarence Mitchell, a former BBC journalist who now works as a PR specialist, is due to present the company’s rebuttal.
But Mitchell has been engaged in some prebuttal too. He was on the Today programme this morning putting the company’s case and claiming that it had been the subject of a “quite astonishing torrent of unfounded allegations and conspiracy theories” over recent weeks. Here are the main points he made.

  • Mitchell said Cambridge Analytica did not misuse Facebook data.

 
There was no widespread, massive harvesting of Facebook data. It was received by Cambridge Analytica under a perfectly legitimate contract, a non-exclusive contract, and Cambridge Analytica respects data protection responsibilities. It was given assurances by Dr Kogan that the full consent of all of the people he had analysed was there ...
The moment it became clear that Facebook were unhappy, at the end of 2015, the company immediately began to delete that raw data, as per their request, and subsequently did a lot more work to make sure there were no derivatives of back-ups in its systems, and subsequently gave Facebook a certificate to that effect.

  • He said that Kogan data had been “almost useless” for campaign purposes.



[*]He said that Kogan data had been “almost useless” for campaign purposes.

 
The company worked on the Trump campaign, but used much more traditional methods. In actual fact, the irony here is the data at issue turned out to be almost useless. Nor was it used on the Brexit referendum.

  • Mitchell defended the decision of Alexander Nix, CEO of Cambridge Analytica until he was suspended recently after the Channel 4 News expose of its methods, not to give evidence to the culture committee. He said that would not be appropriate given that Nix was being investigated by the Information Commissioner’s Office and the Electoral Commission.


  • He refused to fully defend Nix’s claim that Cambridge Analytica had not worked with Facebook data.


https://www.theguardian.com/politics/blog/live/2018/apr/24/cambridge-analytica-kogan-barnier-says-eu-needs-more-clarity-from-uk-over-its-brexit-demands-politics-live

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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Tue 24 Apr 2018, 5:31 pm

Have a look at the hashtag #Cambridgenalytics, on twitter..



 -  he's not getting a verbal bashing on there. 

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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  unreorganised on Tue 24 Apr 2018, 5:51 pm

AndyB wrote:It seems that our old friend Clarence can't avoid courting controversy

https://twitter.com/carolecadwalla/status/988504174773063680

@carolecadwalla

Hmm. Interesting play, Cambridge Analytica. Press conference announced for tomorrow with their new media advisor: the former Conservative parliamentary candidate for Brighton, Clarence Mitchell. Do remember that they 'never get involved in UK politics' etc etc.

Clarrie's actually gone up in my estimation; he's turning public relations into some kind of extreme sport.
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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Tue 24 Apr 2018, 7:02 pm

Cambridge Analytica fights back on data scandal

By Associated Press


LONDON (AP) - Cambridge Analytica unleashed its counterattack against claims that it misused data from millions of Facebook accounts, saying Tuesday it is the victim of misunderstandings and inaccurate reporting that portrays the company as the evil villain in a James Bond movie.

Clarence Mitchell, a high-profile publicist recently hired to represent the company, held Cambridge Analytica's first news conference since allegations surfaced that the Facebook data helped Donald Trump win the 2016 presidential election. Christopher Wylie, a former employee of Cambridge Analytica's parent, also claims that the company has links to the successful campaign to take Britain out of the European Union.

"The company has been portrayed in some quarters as almost some Bond villain," Mitchell said. "Cambridge Analytica is no Bond villain."

Cambridge Analytica didn't use any of the Facebook data in the work it did for Trump's campaign and it never did any work on the Brexit campaign, Mitchell said. Furthermore, he said, the data was collected by another company that was contractually obligated to follow data protection rules and the information was deleted as soon as Facebook raised concerns.

Mitchell insists the company has not broken any laws, but acknowledged it had commissioned an independent investigation is being conducted. He insisted that the company had been victimized by "wild speculation based on misinformation, misunderstanding, or in some cases, frankly, an overtly political position."

MORE ON LINK BELOW.....


Read more: http://www.dailymail.co.uk/wires/ap/article-5651483/Academic-says-ex-Cambridge-Analytica-CEO-lied.html#ixzz5Dc8rXwpH
Follow us: @MailOnline on Twitter | DailyMail on Facebook




Read more: http://www.dailymail.co.uk/wires/ap/article-5651483/Academic-says-ex-Cambridge-Analytica-CEO-lied.html

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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Wed 25 Apr 2018, 11:50 am

Sky news interviewing CM yesterday.....






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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Wed 25 Apr 2018, 11:53 am

Not a happy chappy there on the second video imo, trips over chair, and has a face like a bag full of chisels Smile

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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Wed 02 May 2018, 7:34 pm

Dearie me, Clarence has put is midas touch on this company, NOT


Cambridge Analytica Is Shutting Down, Wall Street Journal Says


By
Jordan Robertson


02‎ ‎May‎ ‎2018‎ ‎19‎:‎06


https://www.bloomberg.com/news/articles/2018-05-02/cambridge-analytica-is-shutting-down-wall-street-journal-says


and here

https://www.independent.co.uk/life-style/gadgets-and-tech/news/cambridge-analytica-shutting-down-closing-uk-us-facebook-data-scandal-controversy-a8333496.html





The kiss of death as someone put it on twitter.

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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  TheTruthWillOut on Wed 02 May 2018, 8:07 pm

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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Wed 02 May 2018, 9:15 pm

Yes, you are right



Scott Dworkin‏Verified account @funder · 44m44 minutes ago

Cambridge Analytica, a shell company, is shutting down. The same people already started a separate shell data company. Keep the investigation going. They shouldn’t be allowed to close entirely while under investigation. What evidence will they try to destroy? Probably all of it.









Rebecca Ballhaus‏Verified account @rebeccaballhaus · 2h2 hours ago


Cambridge Analytica and SCL Group are closing their doors. But just two months ago, Rebekah Mercer and her sister, Jennifer, joined the board of a new company, Emerdata Ltd., where another board member is...Alexander Nix.





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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Fri 27 Jul 2018, 10:46 am

Headlines today =Mcvey wants pupils to get summer jobs, a selection from the hashtag.....







Rachael Swindon #JC9‏ @Rachael_Swindon · 4h4 hours ago




So Esther McVey is on the front of today’s Telegraph saying teenagers should go & get a job during the summer holidays. After all, those chimneys won’t just sweep themselves.
Quite rich coming from a Tory on a six-figured salary who will get to enjoy the next 6 weeks off work





Kenny Brock Out‏ @Kennybrock0ut · 3h3 hours ago


Don't think I've ever seen a more insincere, condersending and fake Politician in my life as Esther McVey






Susie Harris‏ @susieharris19 · 33m33 minutes ago


You look out at beautiful sunshine and then you see Esther McVey on your TV and the day turns sour. This woman alongside Iain Duncan Smith have caused untold misery to so many in this country with their ignorant policies. She has helped increase poverty in UK - what a record!!









Michael Chesworth‏ @cheesiechez1 · 2h2 hours ago

Replying to @5WrightStuff

Esther Mcvey would put 3 year olds to work if she could get away with it



Esther McVey has to go. Her downright lies are dangerous

Thu 5 Jul 2018 06.00 BST

Polly Toynbee

https://www.theguardian.com/commentisfree/2018/jul/05/esther-mcvey-lies-work-pensions-universal-credit




















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Re: Clarence Mitchell and Esther McVey - PLUS CM now PR for Cambridge Analytica

Post  candyfloss on Fri 27 Jul 2018, 10:50 am

m00 c0w‏ @m00m00p00 · 19m19 minutes ago

Esther McVey is trending. Well I can guarantee it isn't because she's given money to charity, saved an animal nor have scientists discovered she actually has a heart. #CruellaDeVey


Very Happy Smile

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